Alycia's highly saturated abstract aesthetic finds its inspiration in Jungian therapy, color therapy, and meditation. Her work aims to explore the complexity of emotions through creative introspection as a path to increase emotional intelligence and mental health sensitivity. She created Maalavidaa in 2016 as both a persona and an artistic mindset, while graduating in June 2018 with a Master Degree in Graphic Design and a thesis dealing with the importance of Psychology in Design. Ever since, Alycia has been working as an independent creative director while mainly focusing on putting mental-health and wellness at the forefront of her practice, defining herself as a designer of emotions. With this aim as a work thread, she founded Heal The Deal, Web3’s first emotional support club, a safe space driven by creativity and empathy, as well as a gateway to a new path in Alycia’s visual journey. Represented by LNDMRK
Education
2016 – 2018
Master's Degree in Graphic Design
with First Class Honours
at DSAA Lycée Denis Diderot Marseille
(FR) Diplôme Supérieur en Arts Appliqués - Mention Graphisme - Avec Félicitations du Jury
2014 – 2016
Higher Technical Degree in Graphic Design
with First Class Honours
at ESDAC Aix-en-Provence
(FR) Brevet de Technicien Supérieur en Design Graphique, Option Imprimé - Major
2011 – 2014
High School Degree in Graphic Design
with First Class Honours
at Lycée Don Bosco Nice
(FR) Baccalauréat Professionnel Graphisme Production Imprimée - Mention Très Bien
Experience
2021 - Now
Founder of Heal The Deal
The Web3 Emotional Support Club
2021 - Now Creative Director 0x Society™
2016 – Now Graphic Designer + Art Director Studio Maalavidaa Inc.
2017
Designer
Cultural Dissemination and Mediation Tools
FRAC Paca
2017 CNC Operator and Prototyping Development FabLab Saint-Exupéry
2015 Graphic Designer Cut&Mix
2015 Printing Technician Quadrissimo
2011 - 2014 Prepress Graphic Designer Eurosud Communication
